Post by mickey on May 29, 2008 11:20:33 GMT -5
Community Radio sucks Corporate cash
Posted May 27th, 2008 by Anonymous
Sydney's Youth Community radio station FBi is fast becoming
the venue of choice for corporate alcohol companies.
This supposedly “community”
station now has three major booze companies on air and on their website.
Smirnoff, Tooheys Extra Dry
and Jack Daniels are the current cash cows for FBi and they are now doubt
mighty pleased to have access to the stations teen and young adult demographic.
But isn't community radio
supposed to be providing an alternative to the mainstream? (You can't get more
mainstream than Tooheys)
Isn't “community” radio
supposed to be non-corporate?
Isn't it supposed to be
backing small and medium local business instead of giants like Tooheys and Lion
Nathan brewers?
Don't people turn to
non-profit community stations to get some relief from the relentless consumer
world of commercial radio?
And quite apart from the
corporate aspect shouldn't community radio avoid promoting clearly harmful
products?
In Australia there
are more than 3000 deaths and serious injuries every year, which are directly
related to alcohol use.
In recent years there's been
pressure on major sporting codes to avoid the promotion of alcohol. Several
health experts say sporting heroes should be better role models and steer clear
of pushing alcohol on young audiences.
Shouldn't FBi also become a
better role model for its youth audience?
FBi desperately wants to be
cool but getting into to bed with awful multinationals like these is simply not
cool.
Smirnoff, Tooheys and Jack
Daniels should fuck off!
www.fbiradio.com
info@fbiradio.com
Posted May 27th, 2008 by Anonymous
Sydney's Youth Community radio station FBi is fast becoming
the venue of choice for corporate alcohol companies.
This supposedly “community”
station now has three major booze companies on air and on their website.
Smirnoff, Tooheys Extra Dry
and Jack Daniels are the current cash cows for FBi and they are now doubt
mighty pleased to have access to the stations teen and young adult demographic.
But isn't community radio
supposed to be providing an alternative to the mainstream? (You can't get more
mainstream than Tooheys)
Isn't “community” radio
supposed to be non-corporate?
Isn't it supposed to be
backing small and medium local business instead of giants like Tooheys and Lion
Nathan brewers?
Don't people turn to
non-profit community stations to get some relief from the relentless consumer
world of commercial radio?
And quite apart from the
corporate aspect shouldn't community radio avoid promoting clearly harmful
products?
In Australia there
are more than 3000 deaths and serious injuries every year, which are directly
related to alcohol use.
In recent years there's been
pressure on major sporting codes to avoid the promotion of alcohol. Several
health experts say sporting heroes should be better role models and steer clear
of pushing alcohol on young audiences.
Shouldn't FBi also become a
better role model for its youth audience?
FBi desperately wants to be
cool but getting into to bed with awful multinationals like these is simply not
cool.
Smirnoff, Tooheys and Jack
Daniels should fuck off!
www.fbiradio.com
info@fbiradio.com